Video: Andrea Bocelli sings Nessun Dorma at the presentation of Alfa Romeo Giulia


But well, beyond personal impressions, little by little, more material from the presentation is coming into our possession. Today we bring you one of the most emotional and Italian moments. Because only an Italian brand could pull Andrea Bocelli singing Nessun Dorma to welcome the new Giulia.

Bocelli explains beforehand, in a short speech, how the song is a hymn to "the victory of love", adding that the world "is moved by the engine of love", and that "the love of engines" is another of those passions shared by many, including himself, who fondly recalls how he used to wait to hear the engine of his father's Alfa Romeo on his way home from work.

A beautiful story and a beautiful chant of "tomorrow I will win" to welcome a car that will have to try to win in the market.



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